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“Narco-Saints” and “Little Women” … Can they become the second “Squid Game”?

The original Netflix series “Narco-Saints” and the Saturday-Sunday TVN drama “Little Women” show their strength early in the premiere.

They are rapidly growing on the OTT (online video service) popularity lists and in the news category. As OTT’s global distribution network can be successful, there are growing expectations that it will be a new driving force to attract foreign attention to K content following “The Squid Game,” “We’re All Dead,” and “Woo’s Emergency Prosecutor.”

● “Narco-Saints”: Based on a true story, ranked 8th in the world

According to the OTT content ranking of FlixPatrol on September 12, “Narco-Saints” took 8th place in the world “Most watched TV shows” from the previous day. It entered the top ten in 33 countries including Korea, Hong Kong, Singapore, Vietnam (1st place), Taiwan, Thailand (3rd place) and the United States (7th place). He finished 21st on September 10, his first day of counting since launch on September 9, but raised his position 13 steps in one day. Therefore, its upward trend is expected to continue for the time being.


Set in Suriname, South America, Narco-Saints tells the story of the life-threatening journey of Kang In-gu (Ha Jung-woo), a civilian businessman with no choice but to collaborate with a covert National Intelligence operation Service to capture Jeon Yo-hwan (Hwang Jung-min), a Korean drug lord who has taken control of Suriname. It was inspired by the true story of Jo Bong-haeng, who was known as the “king of drugs” in Suriname from the late 1990s to 2000. In an overseas review site, IMDb received an average rating of 7.3 out of 10 with the response that “it’s interesting because it is based on real events.” Factors familiar to foreign viewers such as drugs, action and genre fun of crime thrillers are also cited as favorable review factors.

Narco-Saints miniature

● “High quality -> possibility of global long-term implementation”

“Little Women” chases after “Big Mouth” MBC (10.6%), because in episode 4 (September 11) had an audience of 7.3% (Nielsen Korea). The series tells the story of three poor sisters who are close to each other, their commitment in the event of a disappearance of 70 billion wins, and how boldly they face Korea’s richest family. Thanks to flattering reviews that he “dramatically used a thriller element”, he came second in the Good Data Corporation Thematic Drama category.

big lips

In particular, not only domestic, but also foreign viewers show interest that his screenwriter is Chung Seo-kyung, who wrote the screenplay for “The Decision to Leave,” which won the Best Director Award at this year’s Cannes Film Festival. On the Chinese review site, Douban was ranked 6th among the popular dramas right after its release, with around 2,000 comments mentioning writer Chung and Kim Go-eun.

Little women

Both dramas are distributed via OTT Netflix, which already has a global fandom of Korean content, raising expectations for global success. On September 12, pop culture critic Jung Deok-hyun predicted: “These two works will show more power on the global charts with the power of telling stories that foreign audiences can relate to.”

Source: daum


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