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Red Velvet beats the cake with ‘best’ album design ever – here’s what a ‘birthday’ looks like

Red Velvet left ReVeluvs in awe as SM Entertainment revealed what their upcoming project “The ReVe Festival 2022 – Birthday” will look like.

See the photo below!

Red Velvet leaves ReVeluvs impressed with album design for ‘The ReVe Festival 2022 – Birthday’

One of the unique things about Red Velvet is their “Red” and “Velvet” concepts. The girl group’s “Red” side is sweet, bubbly and innocent pop music as shown in their previous songs such as “Rookie”, “Dumb Dumb” and “Peek-A-Boo”.

(Photo: Facebook: Red Velvet)
Red Velvet beats the cake with ‘best’ album design ever – here’s what a ‘birthday’ looks like

The girly “Velvet” side is marked by a softer, more sensual R&B. A few examples are their 2016 song “Cool Hot Sweet Love” and the worldwide hit “Bad Boy” in 2018.

READ ALSO: ‘ODD RECIPE’ Red Velvet leaves people thirsty – is it really ‘old RV’ style?

Another thing that sets Red Velvet apart from other K-pop groups is how their albums look.

For example, their album “Red Summer” features members and some fruit on the cover, and the record was made to look like slices of fruit used on the cover.

Red Velvet Red Summer

(Photo: Twitter: @5REDVELVET)
Red Velvet beats the cake with ‘best’ album design ever – here’s what a ‘birthday’ looks like

Another example is their album “Perfect Velvet”, inspired by a New York pizza box. When opened, the CD looks like a pizza.

Red velvet Perfect velvet

(Photo: Twitter: @5REDVELVET)
Red Velvet beats the cake with ‘best’ album design ever – here’s what a ‘birthday’ looks like

READ MORE: Seulgi’s Red Velvet reveals moments from intern’s countless days: ‘We haven’t been able to see the future’

In November this year, the quintet once again proved that when it comes to album designs, they are one of the best.

On November 24, Red Velvet shared a preview of the packaging for two versions of their upcoming mini-album “The ReVe Festival 2022 – Birthday” (Cake Ver. and Photobook Ver.).

Birthday of Red Velvet The ReVe Festival 2022

(Photo: Twitter: @RVsmtown)
Red Velvet beats the cake with ‘best’ album design ever – here’s what a ‘birthday’ looks like

Of the two versions, the Cake version received the most attention, mainly because the album was designed to look like a cake.

Additionally, there are five different cake decorations and colors representing the five members – Irene, Wendy, Joy, Seulgi, and Yeri.

Well, since the word “Birthday” is in the title of the album, it’s good to have an album that resembles a cake.

YOU MAY ALSO LIKE: SM Entertainment Called Understock of Red Velvet for “The ReVe Festival 2022 – Birthday”

Birthday of Red Velvet The ReVe Festival 2022

(Photo: Twitter: @RVsmtown)
Red Velvet beats the cake with ‘best’ album design ever – here’s what a ‘birthday’ looks like

Seeing the packaging of the album, ReVeluvs can’t help but be delighted with it and express their desire to get a cake version of “The ReVe Festival 2022 – Birthday” by Red Velvet.

Birthday of Red Velvet The ReVe Festival 2022

(Image credit: Twitter: @dIwIrene / @thisrainstops)
Red Velvet beats the cake with ‘best’ album design ever – here’s what a ‘birthday’ looks like

Birthday of Red Velvet The ReVe Festival 2022

(Photo: Twitter: @reneseulseul / @yermapologist)
Red Velvet beats the cake with ‘best’ album design ever – here’s what a ‘birthday’ looks like


At the same time, many fans are demanding SM Entertainment to restock Cake Version as it is already sold out in designated online stores.


Meanwhile, “The ReVe Festival 2022 – Birthday” will take place on November 28 at 18:00 KST.

What can you say about the album packaging? Share your thoughts in the comment box below!

Red Velvet’s “Feel My Rhythm” MV exceeds 60 million views on YouTube

In other news, Red Velvet’s “Feel My Rhythm” music video has already surpassed 60 million views on YouTube. The MV was first released on March 21, meaning the video took eight months and three days to reach the mark.

Check out Red Velvet’s “Feel My Rhythm” MV again below:

For more K-pop news, keep your tabs open here at KpopStarz.

KpopStarz owns this article

Written by Maria Scott

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