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SM Entertainment apologizes for excluding Doyoung NCT 127 from “2 Baddies”

Fans are still frustrated.

NCT 127 made a powerful comeback with 2 badand fans love everything from the upbeat song to the crazy visuals.

NCT 127 | @ NCTsmtown_127 / Twitter

Although fans were incredibly excited to receive their albums, they realized they got upset when they realized it DoyoungThe user’s photo has been excluded from the group photo on the back of the Digipack album.

| @ BlessMeachoo6 / Twitter

The fans of the group were extremely nervous about being excluded. Even though it didn’t seem intentional, they believed it SM Entertainment was responsible for ensuring that all their products are error-free.

Fans demanded that SM Entertainment reprint the album after their bug was fixed.

The exclusion seems particularly painful as NCT 127 has opened up to the difficulties of preparing for this album. Doyoung was particularly excited by fans as he explained his motivation to push through his exhaustion.

I do it thanks to you and our fans. Otherwise, I have no reason to do so.

– Doyoung

Doyoung | @ NCTsmtown_127 / Twitter

SM Entertainment has since apologized to fans.

Hello, this is SM Entertainment.

We confirmed that Doyoung’s image in the Digipack version of NCT 127’s fourth album 2 bad is lacking.

We sincerely apologize to the fans, Doyoung, and the rest of NCT 127 for not thoroughly checking all parts in the album cover design process.

– SM Entertainment

SM Entertainment also shared that they found a way to replace the image, including Doyoung’s photos, but won’t be able to fix albums already shipped.

After checking the omission of an image, we tried to find a way to replace the image in the album released today (16.).

However, it turned out that it was difficult to recover albums that are already being delivered to suppliers and customers.

– SM Entertainment

To correct the bug, SM Entertainment will resend brochures to those who receive the albums with the error.

Brochures will be reprinted and mailed to those who received the Digipack album with the missing photo as soon as possible and details will be announced separately as soon as finalized.

Once again, we sincerely apologize to the fans for our error and inconvenience.

– SM Entertainment

| @ NCTsmtown_127 / Twiter

Fans are still frustrated that such a bug could have happened in the first place.

However, we are glad that SM Entertainment took action so quickly.

Idols done dirty


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